Do you have a scalable startup (idea) and want to discover if your service or product really offers a solution to a customer problem? Then the 'GAME: find your customer problem' module of the Startup Readiest Program is the right choice for you.

During 7 sessions spread over 7 weeks, you will learn how to conduct customer conversations to gain deep insights into the customer. The program is a mix of theory, practical assignments, and individual coaching. The program is provided by experts in the Brabant startup ecosystem.

Get a clear view of your first customer segment.
Research and validate the problems you have found in the market.
Discover if your market is big enough to build a business on.

What do you get?

Here is the translation in English:
A nice mix of individual coaching, theory, and practical assignments.
Insights & skills you need to further develop your startup.
Access to an extensive network, including experts from the Brabant ecosystem and like-minded entrepreneurs.
Light meal at every session.
Free program valued at €7,500.

What do we expect?

Here is the translation in English:
Attendance and full commitment throughout the program.
Active contribution during the sessions.
Your feedback to improve the program.
An average of 8 hours per week to complete the assignments.

GAME Program: Find your customer problem

In the 7 sessions, the following topics will be covered:

Session 1: Kick-off & Preparation | In this session, you introduce yourself to the other participants and learn more about each other, both personally and professionally.

Session 2: Startup Framework | You will learn how Dutch startups grow, what you can learn from other startups, and which activities should be given priority.

Session 3: Market Discovery | You will learn who your customer is and which assumptions you have regarding your customer. Additionally, you learn how big the market really is.

Session 4: Customer Conversations | You will learn how to have a good conversation, what questions to ask, and how to introduce yourself.

Session 5: Analyzing Customer Conversations | You will learn how to collect essential information, identify customer needs, and recognize valuable patterns.

Session 6: Decision Making Unit (DMU) | You will learn who is involved in the purchasing process and how each individual influences this process. Moreover, you learn to identify the problems of the stakeholders.

Session 7: Validation of customer problems | You learn which customer segment has the biggest problem and how to validate this problem. Moreover, you learn when your validation is successful.

Yes, 'Game' is perfect for me!

Do you want more information about this program and do you want to apply?

Startup Readiness Program: Increase Your Chance of Success with Your Startup!

The Startup Readiness Program is designed to accelerate your Brabant startup (idea). In 4 different modules, we take your (pre)startup a step further towards becoming a successful scale-up. So, are you ambitious and do you have a brilliant idea for a startup? Or have you been working on your startup for a while and are you looking for help validating or attracting investments? Then check out which module of the Startup Readiness Program best suits your issue: READY, GAME, SET, or MATCH.

The Startup Readiness program is offered to you by BOM, BRAVENTURE, and the Noord-Brabant Province.